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[Available online post-event through video archive]
Segmentation Bootcamp, Online
[Available online post-event through video archive]
Segmentation Bootcamp, Online
Segmentation Bootcamp (Live Online Course):
How to Manage Successful Segmentation Efforts, from the Methods through Organizational Politics
Segmentation Bootcamp (Live Online Course):
How to Manage Successful Segmentation Efforts, from the Methods through Organizational Politics
Instructor: Keith Chrzan, Senior Vice President, Sawtooth Analytics
Dates: Available through December 2025 via Video Archive (occurred live January 13-15, 2025)
… on demand via recordings anytime.
This class is for every analyst who wants to succeed with customer/user segmentation efforts! The class introduces segmentation and the challenges that make segmentation difficult. It outlines a process to avoid pitfalls and then goes deep into the analytical steps including research design, variable selection, and the wide variety of methods available to generate segments. It concludes with advice to run segmentation projects successfully.
Prerequisites: None … except to be an analyst or researcher interested in quantitative segmentation methods for user or consumer data. This course is designed for analysts working in any consumer industry in user research, marketing research, data science, and related fields.
Join us online for this expert introduction to segmentation! Tickets are USD $425 for post-class video access.
For full details and registration, visit https://events.ringcentral.com/events/segmentation-master-class-jan2025
Future Courses
Stay tuned for future classes & locations! Potential topics include additional Choice Modeling classes; Segmentation; R programming; and other Quant UX methods. We are considering virtual options for courses, too, when the topic is appropriate for a good virtual experience.
Currently planned — tentative unless a ticket link is provided
Online: On demand: Segmentation Methods online now, via video archive through Sept 2025 (get tickets here)
Live: Choice Modeling online live, late 2025 or early 2026 [tentative; stay tuned]
Survey Design & Research online live, late 2025 or early 2026 [tentative; stay tuned]
In person: Tentatively: Data Visualization San Francisco, Jan/Feb 2026 [tentative; stay tuned !]
Critical User Journey Metrics " "
Segmentation Methods " "
If you'd like to suggest a specific location or topic, let us know: Quant UX Class Suggestions
Class Discounts or Volunteering
As a nonprofit organization, our classes are priced near the minimum possible, after facility fees, catering, and costs incurred by instructors. Unfortunately that means there are no discounts available, except for Early Bird rates. Currently we have sufficient volunteer assistants. For more affordable training options, please stay tuned as we offer additional virtual options in the future.
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